What is an identity video clip?
An identity video clip is an extension of a brand image creative process. It’s the formation of a short video encompassing the dynamism and drive of an organization, and its associated, and equally dynamic, brand positioning and image. The clip is essentially an Ambassador for the organization, using words, music and imagery designed to trigger an emotional response in sync with the organization’s positioning. You’ll find below examples created by Nadeau Branding over the years: