ENSUITE MEDIA has called upon Nadeau Branding to find a new name—a task fraught with trepidation— and new brand image for its organization. ENSUITE MEDIA is now known as EMPOWER, an easy name to remember and fully in line with its vision. EMPOWER works within the Web marketing universe, fuelled by A.I. and a novel cutting-edge model preceding the new economy. The new brand image is professional and centered around lifestyles as a potential-client-clustering tool. Once again, Nadeau Branding has delivered on its promise, creating a powerful and authentic brand image capable of turning this Quebec firm into an international industry leader.